Search Engine Optimization
Search Engine Optimization (SEO) of a website does not require a content management system. But using one certainly makes it much faster and easier to SEO your website. Joomla, thanks to its architecture and design as well as the large number of available add-on modules and components, is particularly good for SEO. Joomla makes SEO faster and easier, and therefore, more affordable.
Joomla Bliss, being a daughter company of an SEO Ottawa firm, offers solid SEO with all website design deals. In addition, we offer a complete set of enhanced SEO services:
SEO consists of on-site SEO and off-site SEO. On-site SEO concerns your website: your website URL, navigation structure, design and formatting principles, tags, and copy. Off-site SEO involves building back links from other websites. The more quality links from other websites you have pointing at to your website, the better SEO you will achieve. Quality links generally mean links from websites related to your industry and/or websites with a high Page Rank (or PR). A high PR website is anything over PR4. If your business is locally oriented, back links from websites in your geographical area are a great booster to your SEO.
When we say basic SEO, we mean a number of important SEO techniques. These SEO techniques include the following:
- No splash page
- Search-engine friendly URIs
- Page Title tags
- Description META tag
- Keywords META tag
- H1 & H2 tags
- Image alt tags
- Proper density of keywords in copy
Large-scale SEO projects involve much more than the basic SEO techniques described above. Unlike most website design shops, Joomla Bliss has a very strong SEO foundation. We started out as an Ottawa SEO company, providing SEO services exclusively. We are now able to utilize this experience in our web design projects.
We use specialized proprietary SEO tools not available to the general public, and we've had success optimizing websites for keywords generating of 80,000,000 SERPs (i.e. competing websites) and more. We do not use any of the "black hat" SEO techniques. All our SEO techniques are 100% legitimate with Google and other search engines. For large-scale SEO projects, please contact us for a free estimate.