Search Engine Optimization Seminars

Our search engine optimization (SEO) seminars are conducted by Anna Tulchinsky, Ph.D. Candidate, founder and president of an Ottawa SEO company, the parent company of Joomla Bliss. These SEO seminars have been very popular with small business owners, startups as well as  marketing officers of mid-size companies. "Extremely useful" and "great value" is the most common feedback they receive. Our one-on-one SEO seminars have been greatly appreciated by our clients.

We believe that it is important to know the fundamental notions and understand how fundamental principles work in order to have an intelligent view of a given subject matter. So we take care to explain key SEO concepts in plain and simple language with analogies to common occurrences. We focus on the most important and efficient SEO techniques that help increase search engine ranking quickly, with minimum effort and at minimum cost.

If you are planning on conducting an SEO project yourself, you would be able to apply effective SEO enhancements to your website immediately after the seminar. If you are planning on outsourcing an SEO project, the seminar will help you supervise the project and monitor results . You can expect an increase in your site's positioning on search engines very quickly (within 2-4 weeks). The seminars are not technical in nature and no knowledge of website design is required.

SEO Seminar Outline

• Key SEO notions
• How search engines "think"
• Do-it-yourself SEO in 10 steps
• How content management systems (CMS) affect SEO
• Most  important principles of paid-per-click (PPC) campaigns and how to combine SEO with Google AdWords to maximize results
• What Social Media Marketing (SMM) strategies you can use to help you boost your SEO ranking
• SEO on a shoe string: what you can do right now without significant investment
• What not to do to avoid penalties
• How to build links
• SEO user guide with time-tested references and resources
• Practice session combined with Q&As
• 2.5-3 hrs

To book an SEO seminar in the Ottawa area, please give a one-week notice. For a more remote location, please allow at least two weeks for travel arrangements.

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